Google Search Is Not As Important As It Used To Be Over the past couple years, more and more companies have realized that they need more than a website to compete in today’s economy. They’re finding that their potential customers are talking about the products and services they like on the social networks. So instead of searching for a product or service on Google, they start their search within their social networks. And today that means Facebook! That’s not to say search is … [Read more...]
9 out of 10 Websites Suck
According to a March 2012 survey by Netcraft, a website analysis company in Bath, England, there is slightly more than 644,000,000 active websites. And better than 90% of those websites fail to produce any desirable results for the owner. 5 Reasons Websites Fail Over the past couple of years, I have analyzed well over 500 websites. And I have found that the one issue most companies have about their website is that their website is not producing the way that was expected. … [Read more...]
The Secret To Getting To The Top Of Google in Under 10 Minutes
The “Do It Yourself” Method for Front Page Listings Not too long ago Google came out with the new Penguin updates, which essentially put a halt to business as usual when it came to developing a backlinking strategy for your website. But instead of complaining about it, like most search engine optimization companies, I refocused and concentrated on the value of the link and not the quantity. The result – first page positioning for my clients in under 10 minutes! This Is Not A … [Read more...]
How to Create Great Content for People Who Hate To Write
3 Easy Steps To Creating Content For Your Website Creating content isn’t hard, once you conquer your fear of writing. And by following this simple plan, you’ll be able to create engaging content in less than 30 minutes. As an internet marketing specialist, I tell my clients that the one thing they need to do is provide their prospective client with information about the benefits of their product or service. I also explain that the easiest way to do this is by writing a blog on … [Read more...]
Search Engine Optimization: What is It?
Search Engine Optimization is Free Search engine optimization (SEO), as stated in Wikipedia, refers to the free organic search results. Which basically means that unlike the sponsored ads on the page, you cannot pay Google or the other search engines to get your website page listed higher in the organic results. So the goal of optimizing your web page is to have it show up higher in the search results. Being listed higher in the search results - means more traffic - which translates into … [Read more...]
Blogging For Business
Today business blogging should be regarded as an essential part of your online marketing. It increases your company’s name recognition across the internet and positions you as the expert within your industry. In addition it allows you to articulate the distinction between you and your competition. Industry experts agree that the more blog posts you publish, the more qualified leads you'll drive to your web site, and thereby converting more of those leads into real business. Creating … [Read more...]
Keyword Research: The First Step in Online Marketing
In today's uncertain economic climate, business owners are increasingly frustrated with having to choose between old fashion and ineffective marketing practices of yesterday and the lack of results they are experiencing from their website. They understand the importance of having a presence on the internet, but they don't understand why they aren't getting the traffic they expected. In this posting, we will explain the first steps in starting an internet marketing strategy that you can use to … [Read more...]